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Ava Phillippe Fronts Vince Camuto’s Valentine’s Day Campaign

Amore eau de parfum’s blush orchids, fresh freesia and floating lotus comprise the flirty fragrance’s fruitful and enchanting scent.

Vince Camuto Fragrances Global Brand Ambassador Ava Phillippe, daughter of Reece Witherspoon and Ryan Phillippe, is the face of the brand’s new Valentine’s Day campaign featuring its Amore Eau de Parfum.

Amore Eau de Parfum retails for $92.

Phillippe was named the global brand ambassador of Vince Camuto Fragrances in April 2024, coinciding with the brand’s launch of Wonderbloom eau de parfum, the campaign for which she also starred.

This is the phenom’s third campaign with the brand, the second a recent holiday campaign.

Inspired by sensuality, femininity, affection and admiration, Amore reflects the modern woman – with blush orchids, fresh freesia and floating lotus are the hallmarks of Amore’s fruitful and enchanting fragrance.

Top notes include sparkling clementine ice, cassis bud, bergamot, passion fruit heart; middle notes of wild muguet, blush orchids, fresh freesia and floating lotus; and base notes of silky sandalwood, cashmere accord, crystallized amber and musk.

Amore Eau de Parfum retails for $92 at vincecamuto.com.

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